We are thrilled to announce that we have been recognized as an official GoodFirms Research Partner. This honor comes in light of our contribution to the recently published study, “Traditional Advertising vs. Digital Advertising,” where our insights were prominently featured.
Insights from the Research
The study revealed that 64.9% of businesses are currently leveraging digital advertising. However, traditional advertising holds a unique place in the market due to its ability to foster a personal connection with audiences. As quoted in the research, “Traditional advertising creates a sense of personability and trust, therefore it will never become obsolete. While digital advertising continues to grow, traditional methods like print, radio, and outdoor ads foster a personal connection that resonates with many consumers.”
This perspective underscores the balanced approach we take at Life Web & Design, appreciating both the tried-and-true methods and the innovative new channels of digital marketing.
Why This Matters to Us
Being named a Research Partner by GoodFirms is not just a title—it is a reflection of our commitment to advancing the advertising industry through rigorous research and expert insights. It enables us to contribute to and influence critical discussions that shape the future of advertising strategies.
Read the Full Report
For those interested in understanding the intricate dynamics between traditional and digital advertising, we highly recommend reading the full GoodFirms research report. You can access it here.
Our Continued Commitment
As we continue to provide our insights to future GoodFirms research, we look forward to exploring and addressing the evolving needs of the advertising industry. Stay tuned for more updates and in-depth analyses from our team at Life Web & Design.