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Search Engine Optimization Insights

The latest insights related to Search Engine Optimization

introducing google analytics 4

Universal Analytics vs. Google Analytics 4 – What Is The Difference?

As of July 1, 2023, Google replaced the old web analytics standard (known as Universal Analytics – UA)...
google product reviews update

What does the Product Reviews update mean for your online store?

A few weeks ago, we discussed the Helpful Content update. Today, we’d like to take a closer look...
google helpful content seo update

How will the Helpful Content update affect your SEO?

From time to time, Google updates its guidelines for website owners. The goal is always the same –...
url optimization matters for website seo

Start Focusing on URL Optimization: Why it Matters & 6 Steps to SEO-Friendly URLs

Do you know what is one highly underrated way of perfecting your website’s on-page SEO? Optimizing its URL!...
ui-ux web design and seo impact

5 Amazing Ways in Which UI & UX Design Impact Your Website’s SEO

Did you know about the immense influence UI and UX design have on your website’s SEO? Gone are...
core web vitals update

The Complete Guide to Core Web Vitals & Their Amazing Impact on SEO

As of June 2021, core web vitals will become a crucial ranking factor for the Google algorithm. Have...
benefits of page speed optimization

The Complete Guide to Page Speed Optimization & Its Incredible Benefits

If you want to take your website’s SEO to the next level, page speed optimization is the easiest...
woman navigating a mobile-friendly werbsite

Reasons Why A Mobile-Friendly Website Is A Must-Have

Did you know that having a mobile-friendly website is an absolute must-have in 2021? You might be wondering...
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